Strategy backed by science.
OPS is an advertising and research firm operating at the cutting edge of technology and quantitative methodology. We are your strategic partner for today's most complex challenges.
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Digital strategy backed by science for winning progressive campaigns.
Award Winning and Experienced
OPS has won multiple Reed awards and operated in 8 provinces and counting. We bring experience on hundreds of campaigns in the USA, Canada and internationally.
Digital First, but All-Platforms
Using the cutting edge of online campaign strategy for targeting and measurement, OPS advertises and measures across all channels online and offline.
Direct Expertise
Working with OPS means having direct contact with expert strategists bringing a combined 35 years in campaigning and communications experience.
What We Do
Services
Digital Strategy
Comprehensive digital campaign planning and execution
Ad Campaigns
Targeted digital advertising across all major platforms
Impact Measurement
Data-driven reporting and campaign analytics
Online Polling & Surveys
Digital research to inform strategy
Email Fundraising
High-performing email programs that drive donations
Social Media
Engaging content and platform strategy
Web Services
Campaign websites and digital infrastructure
The Experts
The Minds Behind OPS

Oliver Paré
Founder and President
Oliver is an internationally educated campaign strategist and expert in engagement and persuasion. He has worked on political campaigns in the USA and Canada, including leadership roles at the municipal, provincial and federal levels. He brings 15 years of experience in politics, campaigns, tech and advocacy. He has lived and worked in the United States, Australia, the Netherlands and England and has worked for major software and non-profit advocacy organizations in addition to political work. He is now the President and Founder of the firm OPS, a multi-award winning advertising and research company.
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Andrew Eldredge-Martin
Senior Advisor
Andrew is a global communications leader with deep experience in narrative intelligence, advertising and impact analytics. A founder of several technology and advertising companies, he has led hundreds of initiatives around the world, allocating hundreds of millions of dollars to achieve outcomes for brands and causes. He helped elect U.S. Presidents, Senators, and Governors and worked for Fortune 500 brands, and a variety of national and global causes. In Canada, he helped elect Premiers, members of Parliament and provincial legislatures. Andrew’s work has been featured on MSNBC, Fox News, USA Today, TIME Magazine, and the Boston Globe. Campaigns & Elections magazine named him AI Pioneer of the Year in 2024 and a Rising Star in 2015, and he’s won several Pollie, Reed and Silver Anvil awards.
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next campaign?
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