Strategy backed by science.

OPS is an advertising and research firm operating at the cutting edge of technology and quantitative methodology. We are your strategic partner for today's most complex challenges.

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About

Digital strategy backed by science for winning progressive campaigns.

Award Winning and Experienced

OPS has won multiple Reed awards and operated in 8 provinces and counting. We bring experience on hundreds of campaigns in the USA, Canada and internationally.

Digital First, but All-Platforms

Using the cutting edge of online campaign strategy for targeting and measurement, OPS advertises and measures across all channels online and offline.

Direct Expertise

Working with OPS means having direct contact with expert strategists bringing a combined 35 years in campaigning and communications experience.

10+
Years Experience
50+
Campaigns
Coast
to Coast

What We Do

Services

Digital Strategy

Comprehensive digital campaign planning and execution

Ad Campaigns

Targeted digital advertising across all major platforms

Impact Measurement

Data-driven reporting and campaign analytics

Online Polling & Surveys

Digital research to inform strategy

Email Fundraising

High-performing email programs that drive donations

Social Media

Engaging content and platform strategy

Web Services

Campaign websites and digital infrastructure

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The Experts

The Minds Behind OPS

Oliver Paré

Oliver Paré

Founder and President

Oliver is an internationally educated campaign strategist and expert in engagement and persuasion. He has worked on political campaigns in the USA and Canada, including leadership roles at the municipal, provincial and federal levels. He brings 15 years of experience in politics, campaigns, tech and advocacy. He has lived and worked in the United States, Australia, the Netherlands and England and has worked for major software and non-profit advocacy organizations in addition to political work. He is now the President and Founder of the firm OPS, a multi-award winning advertising and research company.

LinkedIn
Andrew Eldredge-Martin

Andrew Eldredge-Martin

Senior Advisor

Andrew is a global communications leader with deep experience in narrative intelligence, advertising and impact analytics. A founder of several technology and advertising companies, he has led hundreds of initiatives around the world, allocating hundreds of millions of dollars to achieve outcomes for brands and causes. He helped elect U.S. Presidents, Senators, and Governors and worked for Fortune 500 brands, and a variety of national and global causes. In Canada, he helped elect Premiers, members of Parliament and provincial legislatures. Andrew’s work has been featured on MSNBC, Fox News, USA Today, TIME Magazine, and the Boston Globe. Campaigns & Elections magazine named him AI Pioneer of the Year in 2024 and a Rising Star in 2015, and he’s won several Pollie, Reed and Silver Anvil awards.

LinkedIn

Trusted By

Clients & Partners

Nova Scotia NDP
Ontario NDP
Andrea Horwath Campaign
Canadian Labour Congress
BC NDP
Federal NDP
Newfoundland NDP
OneCity Vancouver
Hollyhock
Action Canada
Nova Scotia NDP
Ontario NDP
Andrea Horwath Campaign
Canadian Labour Congress
BC NDP
Federal NDP
Newfoundland NDP
OneCity Vancouver
Hollyhock
Action Canada

Contact

Ready to win your
next campaign?

Let's talk about how OPS can help.